Pitching is a structured and effective way to communicate ideas, concepts and projects. It is well suited to student presentations.
Presentation of proposed ideas/solutions. Can work well when made into a competition.
15 min / 1 h
Pitching an idea is important in every field, but maybe even more so in social impact where the target groups can be very different from the audiences students are usually confronted with.
Students, if used in competition setting, panel of judges will be required.
Powerpoint can be a useful visual aid for pitch presentations. Pitches can also be recorded in video format.
1 The pitch might begin with a short introduction that catches the audience’s interest. This could for example be a short story, a description of a situation in which the product is used, a user quote or something else. The purpose of the introduction is to capture and hold the audience’s attention.
2 After the intro, students should present their research and findings on NABC which stands for Need, Approach, Benefit and Competition.
It is important that the pitch focuses on the need and value for the users rather than the description of the actual solution.
The pitch ends with the students telling about what results implementing their solution would provide, or describing what needs to be done in order to implement the solution.